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The site cathedralviewlincoln.co.uk states the following, "Welcome to Cathedral View Guest House." I noticed that the webpage said " Nestling in the shelter of Lincoln." They also stated " Cathedral and situated in the heart of the famous Cathedral Quarter of Lincoln. We are located within the Bailgate area, home to the largest independent retail shopping area in the East Midlands and home to some of the countys most outstanding restaurants and bars. If you are looking for a guest house or bed and breakfast in Lincoln. Cathedral view guest house in Lincoln." The meta header had guest houses lincoln as the first keyword. This keyword was followed by b and b guest houses, b and b lincoln, and bed and b which isn't as important as guest houses lincoln. The other words the site used was b and b lincoln. lincoln b and b is also included but could not be viewed by web engines.